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Design in UX should not only be about aesthetics but equally importantly, it should also be usable. Thus, a UX designer’s role is to design
Usability is defined by the quality of the user experience (UX) when it comes to confident using a product or a system. This includes the
Generative and evaluative research is very different. The goal of generative research is to define the problem you like to create and design a solution
Companies are becoming more aware of the importance of great customer experience (CX), wherein planning on making improvements and measuring customer experience is one of
When it comes to defining and describing behaviors in the UX research study, we often have too many blind spots as we try hard to
UI and UX are terms that are often used interchangeably. You may have read a lot of articles and resources using these terms when talking
Gestalt principles, or also known as gestalt laws, are rules on how our eyes perceive or look at visual elements. As humans, we tend to
The human centered design is a process centered in people you are designing for and ends with design solutions that are tailored to suit their
Usability testing comes in so many forms from heatmaps to actual face-to-face interviews. But these types of tests fall only in two categories: moderated and
So you want to be a UX researcher? Taking this path can be intimidating and ambiguous for a lot of people. A UX researcher is
